345wln Privacy Policy

1. Introduction

345wln ("we", "us", "our") operates the online gaming and sports betting platform accessible at https://345wln.app and all associated subdomains and mobile interfaces (the "Platform"). This Privacy Policy describes how 345wln collects, uses, stores, shares, and protects the personal data of all users who access or register on the Platform, including Pakistani players accessing the Platform from Karachi, Lahore, Islamabad, Faisalabad, and all other locations.

345wln is the data controller in respect of all personal data collected through the Platform. We take our responsibilities under applicable data protection laws seriously and have implemented policies and procedures designed to ensure your personal information is handled with the care and respect it deserves.

This Privacy Policy should be read alongside our Terms & Conditions and Responsible Gaming Policy, which are incorporated by reference and form part of your agreement with 345wln.

2. Data We Collect

345wln collects personal data in the following categories. We collect only what is necessary for the stated purposes.

2.1 Registration & Identity Data

When you create a 345wln account, we collect your full legal name, date of birth, gender, residential address, email address, and mobile phone number. For KYC verification purposes, we also collect copies of government-issued identity documents such as your National Identity Card (CNIC) or passport.

2.2 Financial Data

To process deposits and withdrawals in Pakistani Rupees (PKR), we collect payment-related information including your JazzCash or EasyPaisa mobile wallet numbers, HBL, UBL, or Meezan Bank account details, and transaction histories. We do not store full card numbers or banking PINs.

2.3 Usage & Gameplay Data

We automatically collect data about how you use the Platform, including game sessions played, sports bets placed, PSL and cricket markets accessed, deposit and withdrawal amounts, login timestamps, session durations, device types, operating systems, browser types, and IP addresses.

2.4 Communications Data

If you contact our support team via live chat, email to [email protected], or any other channel, we retain records of that correspondence including the content of messages, timestamps, and resolution outcomes.

2.5 Verification & Compliance Data

As part of our Know Your Customer (KYC) and Anti-Money Laundering (AML) obligations, we may collect additional documentation such as proof of address (utility bills or bank statements dated within the last three months) and source-of-funds evidence.

3. How We Use Your Data

345wln uses your personal data for the following specific purposes:

• Account Management: Creating, verifying, maintaining, and securing your 345wln account, including enabling secure login and managing your preferences.
• Payment Processing: Processing PKR deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank, and maintaining accurate transaction records.
• Identity Verification (KYC): Verifying your identity and age (you must be 21+ to use 345wln) in compliance with our licensing obligations and AML requirements.
• Legal & Regulatory Compliance: Meeting our obligations under applicable gaming regulations, AML laws, and financial crime prevention frameworks, including reporting obligations to licensing and regulatory authorities.
• Fraud & Security: Detecting, investigating, and preventing fraudulent transactions, bonus abuse, collusion, money laundering, account takeovers, and other prohibited activities on the Platform.
• Responsible Gaming: Monitoring gameplay patterns for signs of problem gambling, enforcing self-exclusion requests, administering deposit limits and session reminders, and fulfilling our duty-of-care obligations to vulnerable players.
• Customer Support: Responding to your queries, resolving disputes, and improving the quality of our support services for Pakistani players.
• Platform Improvement: Analysing aggregate usage data to improve our website, casino games, PSL and cricket betting markets, and overall user experience.
• Marketing Communications: Sending you promotional offers, bonus notifications, and Platform updates where you have consented to receive such communications. You may withdraw this consent at any time.

4. Legal Basis for Processing

345wln processes your personal data on the following legal bases:

• Contractual Necessity: Processing required to perform our contract with you — including account creation, payment processing, and delivery of gaming services.
• Legal Obligation: Processing required to comply with our legal and regulatory obligations, including KYC verification, AML reporting, age verification, and responsible gaming compliance.
• Legitimate Interests: Processing carried out in pursuit of our legitimate business interests, including fraud prevention, platform security, and service analytics, where these interests are not overridden by your rights and freedoms.
• Consent: Processing based on your freely given, specific, and informed consent — principally for marketing communications and non-essential cookies. You may withdraw consent at any time without affecting the lawfulness of prior processing.

5. Data Sharing & Disclosure

345wln does not sell your personal data. We share personal data only in the following limited circumstances, and only to the extent necessary for the stated purpose:

• Payment Processors: JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank receive the payment data required to process your transactions. These entities are subject to their own privacy and data security obligations.
• KYC & AML Providers: Licensed identity verification and anti-money laundering service providers receive identity and document data to perform regulatory checks on behalf of 345wln.
• Game Software Providers: Third-party game studios whose titles appear on the 345wln Platform may receive anonymised or pseudonymised gameplay data for the purposes of game performance analysis and RNG certification.
• Regulatory & Law Enforcement Authorities: Where required by applicable law, court order, or regulatory directive, 345wln will disclose personal data to relevant governmental, law enforcement, or gaming regulatory authorities.
• Professional Advisers: Legal counsel, auditors, and other professional advisers who are bound by confidentiality obligations may access personal data where strictly necessary in connection with their professional services to 345wln.
• Business Transfers: In the event of a merger, acquisition, or sale of all or substantially all of 345wln's assets, personal data may be transferred to the acquiring entity, subject to equivalent privacy protections.

All third parties with whom 345wln shares personal data are required to implement appropriate technical and organisational security measures and to process the data only for the purposes for which it was shared.

6. International Data Transfers

345wln's servers and some of our service providers may be located in jurisdictions outside Pakistan. Where personal data is transferred internationally, 345wln ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that required under applicable data protection law. These safeguards may include standard contractual clauses approved by relevant data protection authorities, adequacy decisions, or other recognised transfer mechanisms.

By using the 345wln Platform, you acknowledge that your personal data may be transferred to, stored in, and processed in countries other than Pakistan. 345wln will always ensure such transfers are conducted in full compliance with applicable legal requirements and with appropriate protections in place for your data.

7. Data Retention

345wln retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, to comply with applicable legal and regulatory retention obligations, and to resolve disputes or enforce our agreements. Specific retention periods include:

• Account & Identity Data: Retained for the duration of your account and for a minimum of five (5) years following account closure, in accordance with AML and gaming regulatory requirements.
• Financial & Transaction Data: Retained for a minimum of five (5) years following the date of each transaction to satisfy financial record-keeping obligations.
• KYC Documents: Retained for a minimum of five (5) years from the date of verification or account closure, whichever is later.
• Communications & Support Records: Retained for three (3) years following the resolution of the relevant query or complaint.
• Marketing Data: Retained until you withdraw consent for marketing communications or request deletion, subject to the overriding retention requirements above.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with 345wln's data disposal procedures.

8. Cookies & Tracking Technologies

8.1 What Are Cookies

Cookies are small text files placed on your device when you visit the 345wln Platform. They allow us to recognise your device on subsequent visits, remember your preferences, and collect analytical data about Platform usage. 345wln also uses similar technologies including web beacons, pixel tags, and local storage objects.

8.2 Types of Cookies We Use

• Strictly Necessary Cookies: Required for the Platform to function correctly, including maintaining your login session, remembering your language preference, and processing transactions. These cannot be disabled.
• Performance & Analytics Cookies: Help us understand how players interact with the Platform by collecting anonymised data about pages visited, time spent, and errors encountered. Used to improve the Platform experience.
• Functionality Cookies: Remember your personalisation settings such as preferred game categories, sports markets (e.g., PSL cricket), and display preferences.
• Marketing Cookies: Used with your consent to deliver relevant promotional content and measure the effectiveness of 345wln's marketing campaigns. These are only placed with your prior consent.

8.3 Managing Cookies

You can control non-essential cookie settings through the cookie preference panel accessible from the 345wln Platform. You may also configure your browser to block or delete cookies. Please note that disabling certain cookies may affect the functionality of the Platform.

9. Your Data Rights

Subject to applicable law and certain exceptions, you have the following rights in respect of your personal data held by 345wln. To exercise any of these rights, contact our data team at [email protected] with the subject line "Data Rights Request".

10. Children's Privacy

The 345wln Platform is strictly intended for adults aged 21 years and above. 345wln does not knowingly collect personal data from any person under the age of 21. Age verification is mandatory at registration, and additional verification checks may be triggered at any time prior to withdrawal processing.

If 345wln becomes aware that personal data has been collected from a person under the age of 21 without appropriate parental or guardian consent, that account will be immediately suspended, all associated transactions will be reversed, and the personal data will be deleted in accordance with applicable data protection law. Any winnings accrued by an underage player will be forfeited.

If you have reason to believe that a minor has registered on the 345wln Platform, please contact our support team immediately at [email protected] so that the matter can be investigated and resolved without delay.

11. Security Measures

345wln implements and maintains a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:

• Transport Layer Security (TLS) encryption for all data transmitted between your device and the 345wln Platform.
• Encryption at rest for sensitive personal data including CNIC details, banking information, and account credentials stored in our databases.
• Role-based access controls ensuring that 345wln staff can only access the personal data they require to perform their specific job functions.
• Regular security audits, penetration testing, and vulnerability assessments conducted by qualified independent security professionals.
• Multi-factor authentication (MFA) available to all players for additional account security.
• Comprehensive incident response procedures to detect, contain, and notify affected parties in the event of a personal data breach, in accordance with applicable law.

While 345wln takes every reasonable precaution to protect your personal data, no method of transmission over the internet or electronic storage is entirely secure. You are responsible for keeping your own 345wln account credentials confidential and for notifying us immediately if you suspect any unauthorised access to your account.

12. Third-Party Links

The 345wln Platform may contain links to third-party websites, including game software provider portals, payment gateway interfaces, and partner pages. This Privacy Policy applies solely to the 345wln Platform and does not govern the privacy practices of any third-party websites. 345wln is not responsible for the content or privacy practices of any external websites.

We recommend that you review the privacy policy of any third-party website you visit before providing any personal information on that website. The inclusion of a link to a third-party website on the 345wln Platform does not constitute an endorsement of that website's privacy practices.

13. Policy Amendments

345wln reserves the right to update or modify this Privacy Policy at any time. Where changes are material, we will notify registered players by email and/or via a prominent notice on the Platform at least seven (7) days before the changes take effect. The revised Privacy Policy will display the updated effective date at the top of the document.

Your continued use of the 345wln Platform after the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with any changes, you must discontinue use of the Platform and contact our support team to close your account before the revised policy takes effect.

We encourage you to review this Privacy Policy periodically to stay informed about how 345wln is protecting your personal information.

14. Contact & Complaints

If you have any questions, concerns, or complaints regarding this Privacy Policy or the way 345wln handles your personal data, please contact our data team in the first instance :

Email: [email protected]

Live Chat: Available 24/7 on the 345wln Platform

Please include "Privacy Complaint" or "Data Rights Request" in the subject line of your email so that our team can direct your query to the appropriate department without delay. We aim to acknowledge all data-related queries within 72 hours and to resolve them within 30 days.

If you are not satisfied with the response you receive from 345wln, you may have the right to lodge a complaint with the relevant data protection or gaming regulatory authority in your jurisdiction. 345wln will cooperate fully with any such regulatory investigation.